Fundamentals in arts administration

Introduction

This link will take you to the OzAsia Festival website

OECD website

speech

Lifestyle magazine article

Interview - Joseph Mitchell, OzAsia Festival Director

Topic 2

This paper presents an overview of a community arts approach to engaging communities in arts and culture.

It is also important to evaluate all arts programming activities. This guide is a useful tool to evaluation.

Article on the changing role of curators

Article on conductor as artistic director

Interview - Elizabeth Hawkins, Director of Programming and Development, Adelaide Festival Centre

Topic 3

This link takes you to the Australia Council website showcasing the 2015 Marketing Summit. There are a number of links to video presentations made at the summit

The Marketing Plan Builder comes from thebiz.com.au. Use the Marketing Plan Builder template to develop a marketing plan.

Marketing Strategies for Arts Organisations is published by the Australia Council. It aims to provide arts organisations with a four-part, easy to follow step-by-step guide to developing effective marketing strategies.

Produced by the Belfast City Council, this toolkit is designed to help arts and heritage organisations develop a marketing and audience development plan.

Interview (20:46) - Rentato Capoccia, Marketing Executive, Adelaide Festival Centre

Course info

Funding Guidelines

Guidelines

This article gives an overview of the different revenue streams available to arts organisations

This article discusses some different approaches to building your earned revenue base

Web article

Interview - Greg Adams, Director of Ticketing Adelaide Festival Centre

Topic content

Content

sponsorship tips

case studies

philanthropy report